My thoughts in general: When doing a Google image search for a still from the Leprechaun in Mobile, Alabama newscast, I came across the above image, which comes from the website wheredagoldat.com (click on the link to go there yourself). The name of this website will make sense if you've watched the newscast. As I perused the website, I found that there are t-shirts and ringtones for sale. Here is one of the t-shirt designs:
Under the picture of the leprechaun, which is derived from the amateur sketch that was aired with the news story, it reads "Who All Seen Da Leprechaun Say Yeah!" Again, if you've seen the news footage, you know what this means. Also, there are links to videos that have been created using the footage from the original newscast. For example:My thoughts on application: I find it interesting that this news story has generated so much attention. I think part of the intriguing nature of media (and media literacy education) is how media spawns other media. In the classroom, I think this should be discussed. The website linked above, the video, and the original news story could all be discussed, and the discussion could build off of the idea of how the initial media item prompted the creation of the others. I think an interesting assignment would be to have students find another media text (a newscast, a book, a movie, a song, etc.) and then to have them find other media texts that were created as a result of the original. They could end up with a lot of material that resulted from the original. One text could have prompted a whole web of other texts. This could have interesting results and prompt some good discussion about media. Does media have a self-propagating nature?
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